Multi-Methodologies
An increasing number of survey programs incorporate multiple means of data collection, which provide flexibility while reducing overall client costs and turnaround times. We will work with you to determine the optimal mix of administration methodologies to ensure access, anonymity, and ease of completion – all conducive to high-response rates.
Mix ‘N Match
Questar is truly a multi-methodology company. We have large-scale Internet, Interactive Voice Response (IVR) and paper capabilities in-house, all of which are available worldwide. We commonly employ multi-methodology surveys, most often paper and web-based – but we’ll use whatever combination of methods is required to adequately reach your employee population.
In a multi-mode environment, we have proven processes in place to ensure data integrity. Our systems seamlessly integrate data from multiple media and ensure a single response per participant.
The Usual Suspects
These are the most common choices for survey administration – and Questar is a proven leader in them all:
Internet: Questar has been using the Internet for administration since our first pilot in 1995 with Netscape, and have continually added more sophistication and functionality. We can handle all types of items and response scales (including open-ended and multiple responses), branching, inclusion of supplementals, etc. We can customize the survey to your corporate “look.” Our Internet portal allows for quick, easy and more frequent data collection, as well as faster reporting of results.
Paper: With the advent of modern image scanning technology, paper data collection began a new era. Image scan forms do not have the restrictions of the older OMR forms; they are very flexible and user-friendly. Automated data scanning is faster than manual key-and-verify processes, at a fraction of the cost (although we still offer both). For employee segments where electronic data capture is not an option, our paper data collection processes are stable and reliable.
Interactive Voice Response (IVR): Questar has vast experience in using telephone response technology as a mainstream data collection method. The greatest advantages of our in-house IVR systems are its accessibility, the reduction of processing costs, and the speed of administration. In addition, other administrative and training functions can be incorporated into the IVR system.
We also support survey administration conducted in-person (e.g., live or telephone interviews, focus groups, proctored administration sessions).
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